45 Park Lane makes a rush on the W's celeb crown

The Firth leaving 45PL Sunday Night

When the W opened this February, it had Colin Firth, Lily Cole, Paul McCartney, Emma Watson and Helena Bonham Carter christen it on opening night. 45 Park Lane may not have started quite so strongly, but it's quickly pulling in a strong showing in its first three weeks - first, being gifted with the presence of Brangelina (did they stay or did they just eat? I asked, staff weren't telling), and next, hosting a mega fashion party for LFW.

The do actually took place on Sunday night - the day before I popped round for a look. Over my overly fussy breakfast (more on that to come) I heard a member of staff boasting to the couple on the neighbouring table about Tom Ford ("OMG! Tom Ford!!!!" the woman kept sighing wistfully over and over again, as I straightened my Primark dress).

I assumed he'd just been in for dinner, but turns out he'd actually hosted a massive Fashion Week party, with Rosie Huntington-Whiteley and Colin Firth (again) both in attendance. Go 45PL!

Two questions: first, in lieu of actual royalty christening our hotels with a champagne bottle, is Colin Firth the new actor of choice, as Helen Mirren was a couple of years ago?




And second, can we have a hot celeb hookup a la David Gandy and Lily Cole (allegedly) in 45 Park Lane soon? That would really get things started.

In the meantime, it'll be interesting to see if the trendy celebs stick to the W, while the Hollywood lot shift from the Dorch to 45PL.

Pic: I'm Not Obsessed